Ashley Logsdon: Defining Rule-Breaker

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by Ryan on November 10, 2011

When she agreed to guest post for me, I literally did one of those fist-pumps and shouted, “YES” at home!  Too bad nobody was here to hear it but me! :p

Ashley Logsdon is by far one of the most dynamic and creative women out there in business right now. She’s a wife, a mother, and you may have even heard of her dad at some point.

I asked her to share her story and how she got to where she is today, whatever that meant to her. What she wrote reveals that she lives in a world where dreams are infinite and impossibilities within reach.

Read for yourself if you don’t believe me. 

Who Am I? I’m the mother of two, wife of one, only daughter of three, and a dreamer, thinker, and rule-breaker. I’ve lived the life of an entrepreneur since childhood, not only because of what my dad does, but because of how he instilled that into each and every one of his children.

I did the lemonade stands, and went on to babysit, teach preschool, sell pies and craftiness, and ultimately to take over and manage my father’s business along with my husband (with a bunch of temp jobs thrown in for me to test the waters).

Between the two of us, we are Life: Focus: Management.

Our goal, as a company, is to work together to ensure small businesses have synergy – to manage the many working parts to create not only a fully functioning business, but a successful lifestyle that includes addressing the areas other than career: family, social, physical, personal development, spiritual and finances. There are no happy boxes to compartmentalize life – what happens in one area affects all the others.

Family Mission Statement

Hubs and I have laid out a mission statement for our family, which I write about here. We believe we were brought together to create a family that supports and cares for one another. Everyone’s feelings count, and the uniqueness in each of us strengthens all of us.

If that is so, then the traditional set up of wife at home and hubby at work all day to come home and tuck the kids in at night just didn’t fit. My husband is an excellent cook, amazing father, and fully capable of doing the many “mommy chores” around the house. I am driven, ambitious, and take-charge. I like having work beyond my mother role.

However, we are husband and wife first, parents next, and then our work comes. So our work surrounds the life we want to live. When that starts to encroach on our happiness/investment in other areas, we have to step back and look at what’s most important.

Our society tends to run for that almighty dollar and the easy button to life.

We love the process of working hard and the feeling of accomplishment we get. The teamwork, the unity of us through the process, and the excitement of including our children in our daily lives is what drives us – not the paycheck. It is very important to us that we are both actively present in our children’s lives – both emotionally and physically. Thankfully, we work from home, and we have the chance to do that.

When it comes to work, I believe you can’t simply look at what you are skilled/able to do.

You can’t go for the biggest dollar sign. Life is about more than that. What I’m seeing day in and day out is that people are dying to have purpose. You want to feel significant. You want to feel like you are vital component in this world – that you have meaning. Don’t look for work where you merely survive. Actively pursue work, and life, where you thrive.

What stands out as your top priorities in life? Does your work allow you to focus on those? What environment would you thrive in…and why aren’t you in it?
To read more of Ashley’s musings on family and life perspective, visit

{ 1 comment… read it below or add one }

Teri Miller November 14, 2011 at 10:44 pm

Rock on, sister!


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